DITRA was established in 1977 with the installation of a detergent spray-drying tower in Sharjah UAE.
SITRA was established in 1992.
Since its small beginnings, it has grown to offer leading manufacturing services for Brand Owners, Private Label and our Own Brands, right across the core technologies, offering a unique range of products to our customers helping to keep the supply-chain simple.
Our facilities, all ISO 9001 accredited, are located in two main areas of Sharjah; Industrial 2 and Al Sajja. However, our customers extend from the local markets to destinations across the Middle East, Africa, Asia and Southern Europe.
Supported by strong quality systems (using SAP resource planning systems) and with a wealth of experience and know-how, we offer products from our core technology range of Aerosols, Bar Soaps, Liquids and Detergent powders.
Run by a multinational management team of considerable experience, with the professionalism and support of the Al Batha group, and strong partnerships with key customers, growth has been rapid. However plans are equally ambitious, not only to extend our global reach but to provide products and manufacturing services to a standard at least equal to the best in the world.

